Making Analytics the Campus Modus Operandi
To take full advantage of analytics, a college or university must first develop a data-enabled institutional culture.
The mantra “data-driven decision-making” is one that institutions of higher education are adopting at an increasing clip. More than three-quarters of colleges and universities say institutional analytics is a priority. However, as more projects get off the ground, some initiatives are falling flat. What’s happening? Data are being kept in the periphery. For an analytics program to be useful, leaders must build an institutional data culture that sets analytics as its modus operandi.