Six Ways to Increase Enrollments at an Extended Campus

December 15, 2015

BYU_Salt-Lake_01This is a “best practices” article focused on sharing six new academic scheduling strategies recently employed by the BYU Salt Lake Center to optimize course offerings and increase enrollments. These strategies are generalizable to other academic programs that help extend academic programs at a distance, including online courses. The Center is an extended campus in Salt Lake City, Utah situated 46 miles to the north of the main campus of Brigham Young University in Provo, Utah. The distance between the flagship university and its Center pose unique challenges in relation to course and enrollment optimization. Some of these strategies are made possible with the help of new software tools recently licensed by the university to help mine “big course and enrollment data” (current and historical) of a large university with 30,000 students.

Online Journal of Distance Learning Administration