OpenGrid Announces Availability of mobilePlanIt, Providing Wireless Communication Among Sponsors, Exhibitors and Attendees At Conferences
OpenGrid Inc. recently announced a partnership with the WEB2001 and Internet+Mobile Conferences & Exposition and the general availability of mobilePlanIt™, a product that provides wireless messaging and information distribution at meetings and conferences.
mobilePlanIt offers conference organizers the ability to distribute and update materials on-site through wireless phones, laptops and handheld computers. Attendees can network with each other wirelessly and participate in real-time conference polls and evaluations. OpenGrid’s mobilePlanIt product is powering the WEB2001 Mobile Application that will be used at the WEB2001 and Internet+Mobile event produced by CMP Media LLC at Moscone Center in San Francisco September 4-8.
The WEB2001 Mobile Application powered by OpenGrid’s mobilePlanIt provides sponsors and exhibitors with a more effective way to target attendees and distribute press releases and other news, and makes it easier for attendees to get the information they want and contact the people they’d like to meet.
“We wanted to demonstrate a real-world deployment of a mobile solution to the attendees of WEB2001 and Internet+Mobile because they’re exactly the type of tech-savvy people who rely on mobile devices to network and gather information in their day-to-day businesses,” said Simon Tonner, WEB2001 and Internet+Mobile Show Director. “We designed a custom application last year for WEB2000, but OpenGrid’s mobilePlanIt product provided us with a full-featured solution that could be customized and implemented quickly and easily, with less work and worry on our part.”
The WEB2001 Mobile Application powered by OpenGrid’s mobilePlanIt also helps attendees build a personalized agenda of what they want to see at a show, and allows them to choose to receive conference or exhibitor materials in electronic form afterwards.
“We’ve tested mobilePlanIt with some very demanding customers – the attendees of high-tech conferences who need to make the most of their time with the technology they carry,” said Jens Horstmann, President of OpenGrid. “We’re the first to provide a complete solution to the meeting and conference market, which represents 1 million events a year and $110 billion in related spending. And what we’ve done for CMP’s WEB2001 and Internet+Mobile conferences, we can do for any event.”
WEB2001 and Internet+Mobile attendees will access the application with their Pocket PC or Palm OS handheld devices, either through a wireless local area network or through infrared synch stations positioned throughout Moscone Center.
OpenGrid was founded in 1999 to become the leader in mobile business solutions. As the first wireless company to focus on the travel and conference industries, OpenGrid benefits from years of experience with the large and fast-growing opportunity of the wireless communications market. The company leverages its core technology in mobile messaging, contextual information and transaction solutions into two core products. FastBook(TM) provides the ability to review hotel and hospitality information, make and update reservations and obtain directions to your destination, all on a wireless phone or handheld device. MobilePlanIt provides better ways for conference organizers, sponsors and exhibitors to communicate with attendees at conferences.
Headquartered in San Jose, Calif., OpenGrid has a board of industry luminaries including Starfish and Lightsurf CEO Philippe Kahn, and advisors including ex-Apple CEO Gil Amelio and MIT Media Lab guru Nicholas Negroponte. OpenGrid has a strong intellectual property position and is backed by a group of distinguished investors including Motorola, Labrador Ventures, Advanced Technology Ventures of Palo Alto, Applied Technology Investors of Menlo Park, and Draper Fisher Group of Palo Alto. For more information, visit www.opengrid.com
About CMP Media LLC
CMP Media LLC (www.cmpnet.com) is a leading high-tech media company providing essential information and marketing services to the entire technology spectrum – the builders, sellers and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer marketers comprehensive, integrated media solutions tailored to meet their individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct marketing services, education and training, trade shows and conferences, custom publishing, testing and consulting.
More information on the WEB2001 and Internet+Mobile Conferences & Exposition is available at www.web2001show.com. If you are a member of the press and are interested in registering for the event, please visit www.web2001show.com/press.html.
Steven Cox, 408/792-1651