Online Education: Cable operators find a lesson in ABC’s Web deal
There’s an important lesson to be learned from ABC’s planned giveaway of its top prime time shows on the Internet. It has nothing to do with Web surfers, advertisers or cannibalization of the Disney network’s Nielsen scores. No, Disney’s Bob Iger and Anne Sweeney are clearly indicating terms that cable, satellite and Web TV players will have to meet if they want to have the best shows from ABC.
