Futuremedia Agrees Expanded Co-Marketing Activities With Microsoft To Promote Learning For Allâ„¢
“HCI offers employers a tax-efficient and cost effective way of providing their staff with a tangible employee benefit for a minimal investment. Our Learning For All programme capitalizes on the HCI initiative to engage people and enhance performance by providing a home computer and exciting learning packages for the whole family in addition to the employeesâ€™ access to their own learning zoneâ€, said Mats Johansson CEO of Futuremedia. â€œThis relationship between Futuremedia and Microsoft demonstrates the two companiesâ€™ key strengths and their joint commitment to increase the individual ownership of computers in support of individual, organisational and Governmental goalsâ€.
The first co-marketing activity is to jointly host a seminar on â€œHow the Home Computing Initiative can benefit your Organisationâ€. This will be held on 10th September 2004 at the Microsoft campus in Reading. Major Futuremedia clients from Royal Mail and Kettering Borough Council will give their accounts of why they are implementing Learning for All and the organizational and employee advantages gained.
Danny Ovens, HCI Manager at Microsoft UK, said: â€œFuturemedia is an award winning HCI provider and they are significantly extending the benefits that can be gained through the UK Governmentâ€™s Home Computing Initiative. We are delighted to be working with Futuremedia to promote our shared outcome of getting more employees using computers in the home and Microsoft fully supports this initiative.â€
Futuremedia plc (est. 1983) is a Solutions Provider in the growing e-learning market with 20 years experience in the interactive media field supplying products and services to industrial and commercial business sectors and government, mainly in the UK and Continental Europe.
The Company has a proven track record in providing knowledge and training via Solstra, its proprietary Learning Management System that in its largest application has a capacity for 240,000 users.
Futuremediaâ€™s customers include Britvic, BT, BUPA, Channel Four, Daimler Chrysler, GSK, Hilton International, IDEA, UK National Health Service, Royal Mail and Syngenta. In delivering its solutions, the Company is partnering with Centra Software, Fujitsu-Siemens, Microsoft, Thompson NETg and Skillsoft.
Futuremedia can be found on the Web at www.futuremedia.co.uk
All product names and trademarks mentioned herein are trademarks of Futuremedia or their respective owners.
The PR Department for Futuremedia
T: +44 1932 761889
M: +44 7710 043244