Cost and Convenience Drive Consumer Interest in Online Distance Learning

September 26, 2001

According to a new study conducted by eBrain Market Research, more than 65% of U.S. adults in online households are interested in continuing their education via distance learning.

“The results demonstrate, life long learning is an important part of our lives. Nearly three-quarters of U.S. adults are interested in taking classes for self-enrichment, job training, or professional development. Increasingly, the option of choice is distance learning,” said Tim Herbert, Director of Research with eBrain (

eBrain Market Research, a service of the Consumer Electronics Association (CEA), is a full-service strategic research firm providing comprehensive, cost-effective data solutions. eBrain strives to provide quality research at affordable prices by leveraging technology.