Cadbury Schweppes Uses Centra’s Web Collaboration Platform to Expedite Enterprise Software Training to Over 10,000 Employees
Centra (NASDAQ: CTRA) announced Cadbury Schweppes plc (NYSE: CSG) has selected Centra’s powerful Web collaboration infrastructure to facilitate a major organizational growth agenda and accelerate strategic business processes worldwide.
“Cadbury Schweppes plc has chosen to work with and implement distance learning and collaboration software from Centra as part of its Global Business Process Strategy under Project PROBE,” said Cheryl D’Cruz-Young, Category Buyer, IT & Consultancy for Cadbury Schweppes. “Project PROBE will drive a common Business Process model across the company and Centra’s software will add value and consistency to enable this goal.”
“More and more organizations are turning to Centra to help ensure the success of their worldwide application rollouts through live eLearning. Likewise, as people become comfortable with the technology and realize the broader potential for real-time Web collaboration within their sales, marketing and services functions, the use of Centra quickly spreads to other areas of the company,” said Lawrence Whittle, Vice President of Operations for Europe, the Middle East and Africa. “Beyond training and development, Centra’s goal is to help companies, like Cadbury Schweppes, capitalize on the opportunity to use real-time Web collaboration to increase revenue, enhance productivity, lower costs, and mobilize key business initatves quickly.”
About Cadbury Schweppes
Cadbury Schweppes is a major global company that manufactures markets and distributes branded beverages and confectionery products around the world. With origins stretching back over 200 years, today Cadbury Schweppes’ products – which include brands like Cadbury, Schweppes, Dr. Pepper, 7 UP, Snapple, Trebor and Bassett – are enjoyed in almost 200 countries worldwide. Employing over 36,000 people, Cadbury Schweppes is the world’s third largest soft drinks company and the fourth largest confectionery company. For more information, visit www.cadburyschweppes.com
Leading with an undisputed track record of helping millions of users to increase revenue and improve overall business performance, Centra provides Web collaboration solutions that enable the delivery of information in a variety of live and self-service formats, and add value through unmatched capabilities to capture interactions and content, personalize and manage this information, and instantly re-use it across the enterprise. Today hundreds of global organizations across every industry and market sector choose Centra, including Cingular Wireless, Cadbury Schweppes, Citigroup, AT&T, Procter & Gamble, McKesson, Merck, Nationwide Insurance, Sysco, and Stanford University. Centra’s products are bolstered by a vital ecosystem of strategic partners, including PwC Consulting, Deloitte Consulting, EDS, KPMG iLS, Microsoft, SAP, Siebel, Cisco, and SmartForce. Headquartered in Boston’s technology corridor, Centra has sales offices throughout North America, Europe and Asia. For more information, visit www.centra.com
Centra Software, Inc.
430 Bedford Street
Lexington, MA 02420