Arbitron Signs 3-Year Deal with GeoLearning to Consolidate & Simplify E-Learning

November 9, 2004

In addition to platform consolidation, Arbitron will purchase e-learning courseware channeled through GeoLearning as part of its 3-year contract. GeoLearning will also provide Internet hosting, maintenance and end-user technical support for Arbitron’s e-learning initiative.

Through GeoLearning, Arbitron can select vendors for different types of e-learning courses—one vendor for IT and desktop training and other vendors for professional development offerings. Arbitron also has the ability to add specific courses for individuals rather than buying an enterprise license across all employees.

“GeoLearning’s single-source approach to enterprise learning is unique in the industry, allowing us to pick and choose best-of-breed content without having to manage multiple vendors,” said Glenn Fernandez, Director, Talent Development at Arbitron. “With GeoLearning, we can offer our people a selection of the best training courses to fit their individual and departmental needs. Arbitron is only as strong as its people, and providing our staff with cutting edge development and education tools will enable us to maintain a strong and knowledgeable workforce.”

About GeoLearning, Inc.
GeoLearning is the leading provider of ASP-hosted human capital management and development (HCMD) solutions, having been chosen by more than 350 organizations around the world to manage learning and development. Named to the 2004 Inc. 500, GeoLearning is one of the fastest growing private companies in America. The company’s GeoMaestro™ and GeoExpress™ learning management platforms offer robust registration, tracking and reporting functionality crucial for managing enterprise-wide learning, development and knowledge acquisition. With no hardware or software to install, GeoLearning’s ASP-hosted platforms can be deployed quickly, allowing clients to efficiently manage human capital development, accelerate critical business processes, and drive organizational performance. Additional information is available at