A Composite Theoretical Model Showing Potential Hidden Costs of Online Distance Education at Historically Black Colleges and Universities: With Implications for Building Cost-Resistant Courses and Programs

April 17, 2014

CurveGrowing numbers of historically Black colleges and universities (HBCUs) are entering the arena of online distance education. Some are seeking to grow large-scale programs that can compete for market share with historically White institutions and for-profit schools. This theoretical essay develops a composite model to assist HBCU administrators in their planning and implementation of e-learning ventures. The model addresses two existential questions: What potential costs to their core distinctiveness might America’s HBCUs face if they pursue online distance education initiatives, especially if their ultimate goal is to imitate the large-scale digital presence of competing non-HBCUs? How might these potential costs impact the Black American students that HBCUs typically recruit and enroll? This essay concludes with implications for how decision makers can build cost-resistant online distance education courses and programs. It is hoped that this original conceptual work will contribute to innovations of research and practice in this new field.

Online Journal of Distance Learning Administration

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